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University of the Cumberlands (KY)
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Qualified Private Coach
Passed Coach Course

Jay D.
Basketball
Background Check Verified
Learn MoreThis coach has passed an identification, basic background, and sex offender check.
Experienced youth coach and former collegiate athlete dedicated to building confident, well-rounded athletes through fundamental skill development and character-driven training. View all coaching experience
Training Locations
Coach is willing to travel up to 10 miles
Packages
1 session package with Coach Jay. 60 minute session length
Session Length: 1 hour
$35 1 session + applicable fees
3 session package with Coach Jay. 60 minute session length
Session Length: 1 hour
$99 3 sessions ($33/ea) + applicable fees
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Adults, Kids, Teenagers
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Guard, Forward, Center
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Shooting, Rebounding, Reading the Floor, Post Moves, Pick and Roll, Passing, Moving Without the Ball, Footwork, Defense, Ball Handling, Attacking the Rim, Agility
Credentials
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University of the Cumberlands (KY)
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Qualified Private Coach
Passed Coach Course
Services
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Adults, Kids, Teenagers
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Guard, Forward, Center
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Shooting, Rebounding, Reading the Floor, Post Moves, Pick and Roll, Passing, Moving Without the Ball, Footwork, Defense, Ball Handling, Attacking the Rim, Agility
More About Coach Jay
I’m the founder and executive coach of Character Sports, a local sports organization focused on building character and developing athletes in the technical, mental, and emotional aspects of sports. I’ve been involved in coaching since around 2010, when I began working alongside my dad coaching youth basketball and soccer. Since then, I’ve continued to grow my experience, working primarily with athletes from 4th grade and up.
I’ve been passionate about both basketball and soccer for as long as I can remember. I was a four-year varsity athlete in both sports throughout high school, and I went on to play collegiate soccer at the University of the Cumberland's for two years before shifting my focus toward my career and family. Competing at the next level gave me firsthand experience with the level of commitment, discipline, and mental toughness it takes to succeed as a student-athlete. That experience continues to shape how I train and mentor young athletes today.
In a typical session with me, the primary focus is building confidence. I believe confidence is one of the most important, and often overlooked, aspects of athletic performance, especially for young athletes. My goal is to help each athlete believe in themselves, both on and off the field or court.
From there, I drill the fundamentals to create a strong foundation for long-term growth. In basketball, for example, we focus on core skills like ball handling, shooting, passing, decision-making, and defense. Each session is structured and intentional, with clear guidance and expectations.
I also make sure athletes leave each session with a strong understanding of what they can work on at home. My goal is to empower them to take ownership of their development outside of our sessions, with a clear path to improvement.
Action Photos
Client Reviews
Kayla (Testimonial)
Our experience with character sports was great. My son started training with coach Jay this past summer. Coach Jay was very knowledgeable and helpful. My son’s basketball skills have improved tremendously since working with coach Jay, he made the school team this year!! If you are looking to improve your skills, then you need to contact coach Jay, you won’t regret it!
Kristen (Testimonial)
My son Kameron had a goal of wanting to make the basketball team this year when school starts again. I signed him up with Character Sports in May and he has had numerous lessons with Jay. I have seen so much improvement in his basketball skills and just learning more about the sport in general. Since doing the lessons I have seen Kameron get more motivated about practicing his skills and excited to go to his lessons with Jay each week. I can’t wait to see how much more he improves as he continues his lessons with Jay. If you are looking to improve your skills contact Jay! He’s great!
Mia (Testimonial)
Coach Jay, with Character Sports, has really helped my son strengthen his foundational skills and build confidence. His encouragement has meant the world to my son. It is such a gift as a parent to have good coaches pouring into your child in the sports arena. You cannot go wrong with Character Sports and Coach Jay!
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